@rohan
GA4 Nov 09, 2026

Anyone actually setting up keywords in google analytics successfully?

so i need to set up keywords in google analytics before the next reporting cycle. i've read the official documentation and i'm still unsure. has anyone got a process that holds up?
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ruthmarketing Nov 12, 2026
rohan
GA4 won't show you search keywords on its own, Google stopped passing them through years ago. Link Search Console to GA4 under Admin > product links, then in Reports > Library publish the Search Console collection. After that you get a queries report inside GA4. It's the same data as Search Console though, so a lot of people just stay in Search Console.