how do i place keywords without a big budget?

Question

inherited a site where nobody has bothered to place keywords. the site is a site that's been live a couple of years. what would you try next?

deepak_serp · Answer

You don't need any budget for this part. Main keyword in the title tag, once in the H1, early in the first paragraph, and in the URL if you can. Then a related phrase or two in subheadings. After that just write normally, if it reads clunky out loud you've overdone it.

how do i place keywords without a big budget?

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