How do you get on the first page of google?

Inherited a site where nobody has bothered to get on the first page of google. I've read the official documentation and i'm still unsure. Has anyone got a process that holds up? Happy to share more detail if it helps.
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sumit Oct 19, 2026
priyam
For what search? That changes everything. Your brand name, a local service search and a big national term are completely different jobs. General version: pick searches you can realistically win, make the page that best answers them, make sure Google can crawl and index it, and earn some links over time. For a local business, a well-filled Google Business Profile with reviews gets you onto page one through the map pack long before the regular results.