@dasy.shah
SEO Nov 02, 2026

Stuck on doing keyword research for multiple locations

Every time i try to do keyword research for multiple locations the numbers move the wrong way. I've checked the obvious settings and nothing looks wrong. What would you try next?
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1 Answer

john_serp Nov 05, 2026
dasy.shah
Do the research once for the service, not per city. The modifiers are the same everywhere (cost, near me, emergency, best, etc.), only the volume changes. Then set the location in Keyword Planner city by city just to see which places are worth a page. The bigger trap is the pages themselves. If every location page is the same text with the town swapped, they tend to get ignored. Give each one something local, jobs done there, areas covered, local reviews.