Are you using ChatGPT image generation for ad creatives yet?

we use it the same way. two extra things: generate at the final ratio (square, 4:5, 9:16) instead of cropping later, the crop always seems to cut off the important bit. and don't use generated people as fake customers or testimonials. that can get ads rejected, and people do spot it.

For concepts, yes. It's great for testing ten angles before paying a designer for the two that matter. Backgrounds, lifestyle scenes, mood boards, fine. Where it falls down is the actual product. It redraws it slightly wrong every time, logo, label, proportions, and customers notice. So for anything showing the product we use a real photo and only generate the scene around it, or have a designer composite them. Text in images is a lot better than it was but still check every letter before it goes live.