john_serp JO

what's your process for creating a hashtag?

tried to create a hashtag last month and saw no difference at all. nothing changed on the site around the same time, as far as i can tell. what's the step i'm getting wrong?
create hashtag
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finns Nov 12, 2026
john_serp
keep it short, 2-4 words, easy to spell from hearing it. then search it on tiktok and instagram before you use it, to check nobody's already using it for something else. branded ones only take off if they're everywhere, bio, captions, packaging. otherwise you'll be the only one using it.
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