Best approach to create meta tags for seo?

my last agency did this for us and now i have to create meta tags for seo myself. it looked like it was working for about two weeks and then flattened out. is there an order that works better? happy to share more detail if it helps.
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1 Answer

amaraw Nov 05, 2026
michael_smithie
Title and description are the only two that matter. Keep the title around 50-60 characters with the keyword near the front, description roughly 150-160 and written so someone wants to click. Expect Google to rewrite descriptions a lot of the time. It doesn't mean you did it wrong. Meta keywords is dead, ignore it.