Do i need seo?

the test is quick: type the thing you sell into google, the way a customer would. if the results are businesses like yours, people are searching for it and seo is worth doing. if the results are nothing like you, or nobody searches it, don't. the catch nobody mentions: it takes months not weeks, it's never finished, and the first thing you learn is usually that your site has problems you didn't know about. if your customers already come from referrals or instagram, it can wait. if they come from google but find your competitors, it can't.