still can't do seo for ecommerce website - what am i missing?

what does search console show? ecommerce SEO failing is usually one of a few things: thousands of filter and sort URLs getting crawled instead of your real pages, product descriptions copied from the manufacturer so you're a duplicate of 50 other shops, category pages with no text on them at all, or the site being slow on mobile. pick one category you care about, write 150-300 words of genuinely useful text on it, make sure the products under it have unique descriptions, and watch that one for a month. doing the whole site at once is how people burn out.